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CV & Credentials

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Credentials

Background, thinking and experience · 25 pages · PDF

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CV

Professional experience at a glance · 2 pages · PDF

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← All experiences

Professional experience

My roles in organisations and the businesses I founded, with the responsibilities, working practices, and learning behind them.

February 2026 – Present

Writing and developing ideas →

Building my public space for writing and perspectives on people, decision-making, and the systems we live and work within, with responsibility for editorial direction and knowledge structure.

Independent work by Parit Ritchai

March 2024 – Present

Founder & Executive Director of SE Ocean →

I founded the company as SEOcean around SEO expertise developed through independent and global-brand work, then repositioned the same business as SE Ocean to address broader business problems, strategy, and implementation.

SE Ocean Co., Ltd.

June 2023 – May 2024

SEO Specialist — OLIVER APAC / Unilever Thailand →

SEO responsibility for Unilever’s Thai market through OLIVER’s APAC team, bringing independent and agency experience into work with a global brand and an agency specialising in in-house marketing teams.

OLIVER Agency · Client assignment: Unilever · Thailand

July 2022 – July 2023

SEO Specialist at ANGA Bangkok →

A full-time SEO role in an agency team, with on-page optimisation and WordPress among the skills associated with this period of my professional practice.

ANGA Bangkok

March 2020

Website Optimization for Chewathai →

A freelance engagement to improve website speed and performance for Chewathai, adding a web-performance perspective within the real-estate business context.

Chewathai PLC

June 2019 – December 2019

Marketing Content Specialist at Mintedimages →

Content and SEO strategy in collaboration with creative and graphic design colleagues, with website, social, and podcast measurement and weekly reporting against campaign KPIs.

Mintedimages Co., Ltd.

January 2019 – May 2019

Digital Content Specialist at The Founders Agency →

Creating and publishing social and client website content, using writing, photography, and editing to tell stories, and bringing page-view and engagement data into content decisions.

The Founders Agency

2013 – May 2024

Independent Strategic Marketing Practice →

Independent digital marketing work spanning online trends, content and social strategy, website improvements, and the use of Google Analytics and Search Console to understand behaviour.

Independent practice